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카카오 — Korean brand influence #32 | Backers100

Brand influence rank
#32▼ 1
Score
81.08

As of 2026-10-19 · rank change is position relative to other brands; score change is this brand's own score.

Recent issue feed

Articles about this company collected over the past 30 days.

  1. Positive Impact152 outlets, 285 articlesdeclining

    카카오 첫 통합 멤버십 월 4900원 공개 "선물하기부터 증권까지 묶었다"

    Coverage strength5/5
    Representative articles
    Show all articles (285)
Backers100 Data Report

Data summary

In Backers100's data, 카카오 ranks #32 in official influence as of 2026-10-19. The Backers100 Score is 81.080 — unchanged from yesterday. 285 articles named them in the headline over the past 30 days, with the score derived from a weighted composite of four indicators (Media, Search, Positive Impact including ESG and CSR, and Momentum). The top contributing factors are Momentum, Media Influence, Search Interest.

Today's rank
#32
Backers100 Score
81.080
vs yesterday
—
vs yesterday #1↓
Articles (30d, named in headline)
285
Top contributing factors
  • 1.Momentum
  • 2.Media Influence
  • 3.Search Interest
Top articles (30d)
  • 카카오 첫 통합 멤버십 월 4900원 공개 "선물하기부터 증권까지 묶었다"
Last updated Oct 18, 2026, 03:10 PM

Score breakdown

30-day trend and current score by four indicators

Rank trend

3035402026-10-13: #352026-10-14: #352026-10-15: #342026-10-16: #392026-10-17: #372026-10-18: #312026-10-19: #3210-1310-19

Score trend

7981832026-10-13: 80.6 pts2026-10-14: 81.0 pts2026-10-15: 81.7 pts2026-10-16: 80.2 pts2026-10-17: 80.2 pts2026-10-18: 81.6 pts2026-10-19: 81.1 pts10-1310-19
Media Influence
28.800/30

285 related articles observed in the past 7 days.

Search Interest
16.300/25

Search-interest ratio at 5%.

Positive Impact
16.100/25

285 ESG / CSR pieces observed.

Momentum
19.900/20

Rank down 1 — spread velocity slowing.

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Frequently asked questions

What is 카카오's brand-influence rank today?

카카오 ranks #32 on Backers100's brand-influence today. The ranking covers leading corporations and is scored from media coverage, search interest, ESG / CSR signals, and momentum.

What is 카카오's Backers100 Score?

카카오's Backers100 Score today is 81.080 (out of 100). It is a weighted composite of four indicators: Media, Search, Positive Impact, and Momentum.

Why did 카카오's ranking fall?

카카오's score is unchanged from yesterday.

What are 카카오's recent issues?

카카오's most recent article in the past 30 days is "카카오 첫 통합 멤버십 월 4900원 공개 "선물하기부터 증권까지 묶었다"".

How is 카카오's Positive Impact score calculated?

Brand Positive Impact is a weighted composite of ESG reports, CSR campaigns, environmental initiatives, and sponsorship matches, AI-classified from verified media coverage.

Backers100 brand ranking is derived from public coverage, search trends, ESG / CSR activity, and momentum data. Items may be adjusted as data is reviewed.