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넷플릭스 — Korean brand influence #25 | Backers100

Brand influence rank
#25▼ 2
Score
83.65

As of 2026-10-19 · rank change is position relative to other brands; score change is this brand's own score.

Recent issue feed

Articles about this company collected over the past 30 days.

  1. Positive Impact16 outlets, 20 articlesdeclining

    김영광·채수빈 ‘나를 충전해줘’, 韓 넷플릭스 8위로 출발

    Coverage strength5/5
    Representative articles
    Show all articles (20)
Backers100 Data Report

Data summary

In Backers100's data, 넷플릭스 ranks #25 in official influence as of 2026-10-19. The Backers100 Score is 83.650 — unchanged from yesterday. 20 articles named them in the headline over the past 30 days, with the score derived from a weighted composite of four indicators (Media, Search, Positive Impact including ESG and CSR, and Momentum). The top contributing factors are Momentum, Media Influence, Search Interest.

Today's rank
#25
Backers100 Score
83.650
vs yesterday
—
vs yesterday #2↓
Articles (30d, named in headline)
20
Top contributing factors
  • 1.Momentum
  • 2.Media Influence
  • 3.Search Interest
Top articles (30d)
  • 김영광·채수빈 ‘나를 충전해줘’, 韓 넷플릭스 8위로 출발
Last updated Oct 18, 2026, 03:10 PM

Score breakdown

30-day trend and current score by four indicators

Rank trend

2124262026-10-13: #232026-10-14: #242026-10-15: #222026-10-16: #222026-10-17: #252026-10-18: #232026-10-19: #2510-1310-19

Score trend

8285872026-10-13: 84.7 pts2026-10-14: 84.4 pts2026-10-15: 85.1 pts2026-10-16: 84.4 pts2026-10-17: 84.1 pts2026-10-18: 84.2 pts2026-10-19: 83.7 pts10-1310-19
Media Influence
28.700/30

20 related articles observed in the past 7 days.

Search Interest
18.700/25

Search-interest ratio at 14%.

Positive Impact
16.400/25

20 ESG / CSR pieces observed.

Momentum
19.900/20

Rank down 2 — spread velocity slowing.

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Frequently asked questions

What is 넷플릭스's brand-influence rank today?

넷플릭스 ranks #25 on Backers100's brand-influence today. The ranking covers leading corporations and is scored from media coverage, search interest, ESG / CSR signals, and momentum.

What is 넷플릭스's Backers100 Score?

넷플릭스's Backers100 Score today is 83.650 (out of 100). It is a weighted composite of four indicators: Media, Search, Positive Impact, and Momentum.

Why did 넷플릭스's ranking fall?

넷플릭스's score is unchanged from yesterday.

What are 넷플릭스's recent issues?

넷플릭스's most recent article in the past 30 days is "김영광·채수빈 ‘나를 충전해줘’, 韓 넷플릭스 8위로 출발".

How is 넷플릭스's Positive Impact score calculated?

Brand Positive Impact is a weighted composite of ESG reports, CSR campaigns, environmental initiatives, and sponsorship matches, AI-classified from verified media coverage.

Backers100 brand ranking is derived from public coverage, search trends, ESG / CSR activity, and momentum data. Items may be adjusted as data is reviewed.