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뉴발란스 — Korean brand influence #71 | Backers100

Brand influence rank
#71
Score
72.21

As of 2026-10-19 · rank change is position relative to other brands; score change is this brand's own score.

Recent issue feed

Articles about this company collected over the past 30 days.

  1. Positive Impact3 outlets, 16 articlesdeclining

    뉴발란스, 달리면서 기부하는 ‘Run for your dream’ 캠페인 전개

    Coverage strength5/5
    Representative articles
    Show all articles (16)
Backers100 Data Report

Data summary

In Backers100's data, 뉴발란스 ranks #71 in official influence as of 2026-10-19. The Backers100 Score is 72.210 — unchanged from yesterday. 16 articles named them in the headline over the past 30 days, with the score derived from a weighted composite of four indicators (Media, Search, Positive Impact including ESG and CSR, and Momentum). The top contributing factors are Momentum, Media Influence, Search Interest.

Today's rank
#71
Backers100 Score
72.210
vs yesterday
—
Articles (30d, named in headline)
16
Top contributing factors
  • 1.Momentum
  • 2.Media Influence
  • 3.Search Interest
Top articles (30d)
  • 뉴발란스, 달리면서 기부하는 ‘Run for your dream’ 캠페인 전개
Last updated Oct 18, 2026, 03:10 PM

Score breakdown

30-day trend and current score by four indicators

Rank trend

3764912026-10-13: #422026-10-14: #482026-10-15: #562026-10-16: #632026-10-17: #862026-10-18: #712026-10-19: #7110-1310-19

Score trend

6975812026-10-13: 79.5 pts2026-10-14: 79.0 pts2026-10-15: 78.2 pts2026-10-16: 75.4 pts2026-10-17: 70.4 pts2026-10-18: 73.0 pts2026-10-19: 72.2 pts10-1310-19
Media Influence
23.200/30

16 related articles observed in the past 7 days.

Search Interest
16.800/25

Search-interest ratio at 6%.

Positive Impact
16.300/25

16 ESG / CSR pieces observed.

Momentum
15.900/20

Rank steady — spread signals remain stable.

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Frequently asked questions

What is 뉴발란스's brand-influence rank today?

뉴발란스 ranks #71 on Backers100's brand-influence today. The ranking covers leading corporations and is scored from media coverage, search interest, ESG / CSR signals, and momentum.

What is 뉴발란스's Backers100 Score?

뉴발란스's Backers100 Score today is 72.210 (out of 100). It is a weighted composite of four indicators: Media, Search, Positive Impact, and Momentum.

Why did 뉴발란스's ranking change?

뉴발란스's score is unchanged from yesterday.

What are 뉴발란스's recent issues?

뉴발란스's most recent article in the past 30 days is "뉴발란스, 달리면서 기부하는 ‘Run for your dream’ 캠페인 전개".

How is 뉴발란스's Positive Impact score calculated?

Brand Positive Impact is a weighted composite of ESG reports, CSR campaigns, environmental initiatives, and sponsorship matches, AI-classified from verified media coverage.

Backers100 brand ranking is derived from public coverage, search trends, ESG / CSR activity, and momentum data. Items may be adjusted as data is reviewed.