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롯데 — Korean brand influence #7 | Backers100

Brand influence rank
#7
Score
88.27

As of 2026-10-19 · rank change is position relative to other brands; score change is this brand's own score.

Recent issue feed

Articles about this company collected over the past 30 days.

  1. Positive Impact252 outlets, 664 articlesstarted

    롯데백화점, 자라 애슬레틱즈와 손잡은 ‘2026 스타일런’…7천명 러너와 성료

    Coverage strength5/5
    Representative articles
    Show all articles (664)
Backers100 Data Report

Data summary

In Backers100's data, 롯데 ranks #7 in official influence as of 2026-10-19. The Backers100 Score is 88.270 — unchanged from yesterday. 664 articles named them in the headline over the past 30 days, with the score derived from a weighted composite of four indicators (Media, Search, Positive Impact including ESG and CSR, and Momentum). The top contributing factors are Media Influence, Positive Impact, Momentum.

Today's rank
#7
Backers100 Score
88.270
vs yesterday
—
Articles (30d, named in headline)
664
Top contributing factors
  • 1.Media Influence
  • 2.Positive Impact
  • 3.Momentum
Top articles (30d)
  • 롯데백화점, 자라 애슬레틱즈와 손잡은 ‘2026 스타일런’…7천명 러너와 성료
Last updated Oct 18, 2026, 03:10 PM

Score breakdown

30-day trend and current score by four indicators

Rank trend

49142026-10-13: #112026-10-14: #132026-10-15: #132026-10-16: #62026-10-17: #52026-10-18: #72026-10-19: #710-1310-19

Score trend

8688902026-10-13: 87.0 pts2026-10-14: 87.0 pts2026-10-15: 87.2 pts2026-10-16: 88.3 pts2026-10-17: 88.4 pts2026-10-18: 88.3 pts2026-10-19: 88.3 pts10-1310-19
Media Influence
30.000/30

664 related articles observed in the past 7 days.

Search Interest
13.300/25

Search-interest ratio at 1%.

Positive Impact
25.000/25

664 ESG / CSR pieces observed.

Momentum
20.000/20

Rank steady — spread signals remain stable.

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Frequently asked questions

What is 롯데's brand-influence rank today?

롯데 ranks #7 on Backers100's brand-influence today. The ranking covers leading corporations and is scored from media coverage, search interest, ESG / CSR signals, and momentum.

What is 롯데's Backers100 Score?

롯데's Backers100 Score today is 88.270 (out of 100). It is a weighted composite of four indicators: Media, Search, Positive Impact, and Momentum.

Why did 롯데's ranking change?

롯데's score is unchanged from yesterday.

What are 롯데's recent issues?

롯데's most recent article in the past 30 days is "롯데백화점, 자라 애슬레틱즈와 손잡은 ‘2026 스타일런’…7천명 러너와 성료".

How is 롯데's Positive Impact score calculated?

Brand Positive Impact is a weighted composite of ESG reports, CSR campaigns, environmental initiatives, and sponsorship matches, AI-classified from verified media coverage.

Backers100 brand ranking is derived from public coverage, search trends, ESG / CSR activity, and momentum data. Items may be adjusted as data is reviewed.