29.600/30
393 related articles observed in the past 7 days.
According to Backers100's analysis, 롯데 ranks #13 in influence today. The Backers100 Score is 84.010 — down 0.630 points from yesterday. 393 articles were aggregated in the past 7 days, with the score derived from a weighted composite of four indicators (Media, Search, Positive Impact including ESG and CSR, and Momentum). The top contributing factors are Momentum, Media Influence, Positive Impact.
30-day trend and current score by four indicators
393 related articles observed in the past 7 days.
No search-interest shift detected.
393 ESG / CSR pieces observed.
Rank down 2 — spread velocity slowing.
Issues in the past 7 days where this company is the focal point.
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롯데 ranks #13 on Backers100's brand-influence today. The ranking covers leading corporations and is scored from media coverage, search interest, ESG / CSR signals, and momentum.
롯데's Backers100 Score today is 84.010 (out of 100). It is a weighted composite of four indicators: Media, Search, Positive Impact, and Momentum.
Backers100 brand ranking is derived from public coverage, search trends, ESG / CSR activity, and momentum data. Items may be adjusted as data is reviewed.
롯데's brand-influence rank is #13 today, based on 393 CSR and public-good articles and search interest. brand influence remains in the upper tier.
This summary is generated by AI at midnight each day. See the methodology for wording policy.
롯데's score fell 0.630 points from yesterday. Possible causes include slowing coverage or relative gains by other companies.
롯데's top issue in the past 7 days is ""리틀 신격호를 찾습니다"...롯데장학재단, '신격호 롯데 청년기업가대상' 모집". Issues are AI-classified and aggregated from verified media coverage.
Brand Positive Impact is a weighted composite of ESG reports, CSR campaigns, environmental initiatives, and sponsorship matches, AI-classified from verified media coverage.
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