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아디다스 — Korean brand influence #51 | Backers100

Brand influence rank
#51▼ 6
Score
76.58

As of 2026-10-19 · rank change is position relative to other brands; score change is this brand's own score.

Recent issue feed

Articles about this company collected over the past 30 days.

  1. Positive Impact19 outlets, 28 articlesdeclining

    아디다스, 대구지역 의료진에 마스크 1만장 기부

    Coverage strength5/5
    Representative articles
    Show all articles (28)
Backers100 Data Report

Data summary

In Backers100's data, 아디다스 ranks #51 in official influence as of 2026-10-19. The Backers100 Score is 76.580 — unchanged from yesterday. 28 articles named them in the headline over the past 30 days, with the score derived from a weighted composite of four indicators (Media, Search, Positive Impact including ESG and CSR, and Momentum). The top contributing factors are Momentum, Media Influence, Positive Impact.

Today's rank
#51
Backers100 Score
76.580
vs yesterday
—
vs yesterday #6↓
Articles (30d, named in headline)
28
Top contributing factors
  • 1.Momentum
  • 2.Media Influence
  • 3.Positive Impact
Top articles (30d)
  • 아디다스, 대구지역 의료진에 마스크 1만장 기부
Last updated Oct 18, 2026, 03:10 PM

Score breakdown

30-day trend and current score by four indicators

Rank trend

4069972026-10-13: #692026-10-14: #692026-10-15: #552026-10-16: #922026-10-17: #472026-10-18: #452026-10-19: #5110-1310-19

Score trend

6673802026-10-13: 73.4 pts2026-10-14: 73.5 pts2026-10-15: 78.2 pts2026-10-16: 68.0 pts2026-10-17: 78.6 pts2026-10-18: 78.6 pts2026-10-19: 76.6 pts10-1310-19
Media Influence
25.200/30

28 related articles observed in the past 7 days.

Search Interest
16.300/25

Search-interest ratio at 5%.

Positive Impact
16.900/25

28 ESG / CSR pieces observed.

Momentum
18.100/20

Rank down 6 — spread velocity slowing.

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Frequently asked questions

What is 아디다스's brand-influence rank today?

아디다스 ranks #51 on Backers100's brand-influence today. The ranking covers leading corporations and is scored from media coverage, search interest, ESG / CSR signals, and momentum.

What is 아디다스's Backers100 Score?

아디다스's Backers100 Score today is 76.580 (out of 100). It is a weighted composite of four indicators: Media, Search, Positive Impact, and Momentum.

Why did 아디다스's ranking fall?

아디다스's score is unchanged from yesterday.

What are 아디다스's recent issues?

아디다스's most recent article in the past 30 days is "아디다스, 대구지역 의료진에 마스크 1만장 기부".

How is 아디다스's Positive Impact score calculated?

Brand Positive Impact is a weighted composite of ESG reports, CSR campaigns, environmental initiatives, and sponsorship matches, AI-classified from verified media coverage.

Backers100 brand ranking is derived from public coverage, search trends, ESG / CSR activity, and momentum data. Items may be adjusted as data is reviewed.