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애플 — Korean brand influence #11 | Backers100

Brand influence rank
#11▲ 1
Score
86.73

As of 2026-10-19 · rank change is position relative to other brands; score change is this brand's own score.

Recent issue feed

Articles about this company collected over the past 30 days.

  1. Positive Impact43 outlets, 55 articlesstarted

    백악관 연회장에 4400억 원 기부…엔비디아·애플 등 후원자로

    Coverage strength5/5
    Representative articles
    Show all articles (55)
Backers100 Data Report

Data summary

In Backers100's data, 애플 ranks #11 in official influence as of 2026-10-19. The Backers100 Score is 86.730 — unchanged from yesterday. 55 articles named them in the headline over the past 30 days, with the score derived from a weighted composite of four indicators (Media, Search, Positive Impact including ESG and CSR, and Momentum). The top contributing factors are Momentum, Media Influence, Positive Impact.

Today's rank
#11
Backers100 Score
86.730
vs yesterday
—
vs yesterday #1↑
Articles (30d, named in headline)
55
Top contributing factors
  • 1.Momentum
  • 2.Media Influence
  • 3.Positive Impact
Top articles (30d)
  • 백악관 연회장에 4400억 원 기부…엔비디아·애플 등 후원자로
Last updated Oct 18, 2026, 03:10 PM

Score breakdown

30-day trend and current score by four indicators

Rank trend

822352026-10-13: #292026-10-14: #312026-10-15: #322026-10-16: #282026-10-17: #132026-10-18: #122026-10-19: #1110-1310-19

Score trend

8084882026-10-13: 82.2 pts2026-10-14: 81.8 pts2026-10-15: 82.5 pts2026-10-16: 82.3 pts2026-10-17: 86.3 pts2026-10-18: 86.8 pts2026-10-19: 86.7 pts10-1310-19
Media Influence
28.600/30

55 related articles observed in the past 7 days.

Search Interest
16.900/25

Search-interest ratio at 6%.

Positive Impact
21.400/25

55 ESG / CSR pieces observed.

Momentum
19.900/20

Rank up 1 — spread velocity accelerating.

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Frequently asked questions

What is 애플's brand-influence rank today?

애플 ranks #11 on Backers100's brand-influence today. The ranking covers leading corporations and is scored from media coverage, search interest, ESG / CSR signals, and momentum.

What is 애플's Backers100 Score?

애플's Backers100 Score today is 86.730 (out of 100). It is a weighted composite of four indicators: Media, Search, Positive Impact, and Momentum.

Why did 애플's ranking rise?

애플's score is unchanged from yesterday.

What are 애플's recent issues?

애플's most recent article in the past 30 days is "백악관 연회장에 4400억 원 기부…엔비디아·애플 등 후원자로".

How is 애플's Positive Impact score calculated?

Brand Positive Impact is a weighted composite of ESG reports, CSR campaigns, environmental initiatives, and sponsorship matches, AI-classified from verified media coverage.

Backers100 brand ranking is derived from public coverage, search trends, ESG / CSR activity, and momentum data. Items may be adjusted as data is reviewed.