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오뚜기 — Korean brand influence #31 | Backers100

Brand influence rank
#31▼ 2
Score
81.30

As of 2026-10-19 · rank change is position relative to other brands; score change is this brand's own score.

Recent issue feed

Articles about this company collected over the past 30 days.

  1. Positive Impact126 outlets, 174 articlesdeclining

    [산업-라운지] 오뚜기 / S-OIL / 서울우유 / 롯데웰푸드 / kt그룹 희망나눔재단

    Coverage strength5/5
    Show all articles (174)
Backers100 Data Report

Data summary

In Backers100's data, 오뚜기 ranks #31 in official influence as of 2026-10-19. The Backers100 Score is 81.300 — unchanged from yesterday. 174 articles named them in the headline over the past 30 days, with the score derived from a weighted composite of four indicators (Media, Search, Positive Impact including ESG and CSR, and Momentum). The top contributing factors are Momentum, Media Influence, Positive Impact.

Today's rank
#31
Backers100 Score
81.300
vs yesterday
—
vs yesterday #2↓
Articles (30d, named in headline)
174
Top contributing factors
  • 1.Momentum
  • 2.Media Influence
  • 3.Positive Impact
Top articles (30d)
  • [산업-라운지] 오뚜기 / S-OIL / 서울우유 / 롯데웰푸드 / kt그룹 희망나눔재단
Last updated Oct 18, 2026, 03:10 PM

Score breakdown

30-day trend and current score by four indicators

Rank trend

2735432026-10-13: #372026-10-14: #412026-10-15: #292026-10-16: #302026-10-17: #302026-10-18: #292026-10-19: #3110-1310-19

Score trend

7881842026-10-13: 80.2 pts2026-10-14: 80.0 pts2026-10-15: 82.8 pts2026-10-16: 81.8 pts2026-10-17: 81.9 pts2026-10-18: 82.2 pts2026-10-19: 81.3 pts10-1310-19
Media Influence
28.300/30

174 related articles observed in the past 7 days.

Search Interest
13.200/25

No search-interest shift detected.

Positive Impact
20.300/25

174 ESG / CSR pieces observed.

Momentum
19.500/20

Rank down 2 — spread velocity slowing.

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Frequently asked questions

What is 오뚜기's brand-influence rank today?

오뚜기 ranks #31 on Backers100's brand-influence today. The ranking covers leading corporations and is scored from media coverage, search interest, ESG / CSR signals, and momentum.

What is 오뚜기's Backers100 Score?

오뚜기's Backers100 Score today is 81.300 (out of 100). It is a weighted composite of four indicators: Media, Search, Positive Impact, and Momentum.

Why did 오뚜기's ranking fall?

오뚜기's score is unchanged from yesterday.

What are 오뚜기's recent issues?

오뚜기's most recent article in the past 30 days is "[산업-라운지] 오뚜기 / S-OIL / 서울우유 / 롯데웰푸드 / kt그룹 희망나눔재단".

How is 오뚜기's Positive Impact score calculated?

Brand Positive Impact is a weighted composite of ESG reports, CSR campaigns, environmental initiatives, and sponsorship matches, AI-classified from verified media coverage.

Backers100 brand ranking is derived from public coverage, search trends, ESG / CSR activity, and momentum data. Items may be adjusted as data is reviewed.