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A positive-impact ranking based on donations, volunteering, public-good campaigns, and ESG activity.
Coverage of a new brand deal
| Rank | Celebrity | Type | Score | Score change | 7-day | Articles | Total donations | Signals |
|---|---|---|---|---|---|---|---|---|
| 1 |  Rap-monsterCoverage of a new brand deal | Solo | 21.902 | ▼ 25+0.35 | BrandPositive Impact | |||
| 2 |  Shin GooSharp rise in momentum signals | Solo | 18.205 | ▲ 11-0.06 | MomentumMedia MomentumBrand | |||
| 3 |  Moon Ga-youngIncreased tier-1 media coverage | Solo | 18.063 | ▲ 10-0.45 | Media MomentumMomentumBrand | |||
| 4 |  Park Geun-hyungShift in search volume detected | Solo | 16.927 | ▲ 7-0.08 | Search TrendBrandMomentum | |||
| 5 |  Kim Min-gyuIncreased tier-1 media coverage | Solo | 8.404 | ▼ 24-1.86 | Media MomentumBrand | |||
| 6 |  VShift in search volume detected | Solo | 6.968 | ▲ 300.00 | Search TrendBrandMedia Momentum | |||
| 7 |  Kim Soo-hyunSharp rise in momentum signals | Solo | 0.000 | ▲ 33-0.28 | MomentumMedia MomentumBrand | |||
| 8 |  Seo Yea-jiShift in search volume detected | Solo | 0.000 | – | Search TrendBrandMomentum |
Backers100 rankings are calculated from public media coverage, search trends, fan signals, positive impact, and momentum data. Some entries may be adjusted through the data review process.