BACKERS100 · RANKING

Brand ranking

A brand-influence ranking based on corporate donations, social contributions, public-good campaigns, and ESG activity, analyzed by AI from media coverage.

#1삼성전자95.380
–-0.20
#2쿠팡93.280
–+0.13
#3하나은행91.540
▲ 7+2.56
#4구글90.900
▼ 1-0.54
#5대한항공90.740
▲ 15+4.06
#6신한은행90.430
▲ 6+1.91
#7네이버89.970
▼ 3-1.08
#8맥도날드89.010
▲ 47+14.47
#9포스코88.090
▼ 2-0.18
#10무신사88.050
▼ 1-0.56
#11롯데87.690
▼ 6-1.83
#12기아87.200
▼ 6-1.34
#13기업은행87.160
▼ 5-1.57
#14카카오86.680
▼ 3-0.92
#15현대백화점86.160
▲ 9+2.98
#16서울시84.360
▼ 1-0.26
#17아시아나항공84.160
▲ 63+19.27
#18올리브영84.110
▼ 5-1.50
#19크림83.880
▼ 2-0.84
#20코레일83.870
▼ 4-0.90
#21농심83.470
▼ 3-1.32
#22우리은행83.450
▲ 15+4.59
#23스타벅스83.230
▼ 9-2.61
#24미래에셋82.720
▼ 5-1.15
#25한국타이어81.800
▼ 2-0.44
#26코웨이81.440
▲ 7+2.38
#27대웅제약81.200
▼ 5-1.90
#28아모레퍼시픽80.860
▼ 7-2.33
#29티웨이항공80.090
▲ 11+3.52
#30카카오뱅크79.980
▼ 4-1.69
#31애플79.780
▼ 2-0.43
#32오뚜기79.640
▼ 7-1.75
#33두산79.630
▼ 3-0.84
#34넷마블79.060
▼ 6-1.49
#35동서식품78.970
▼ 8-2.39
#36버거킹78.870
▲ 17+4.67
#37빗썸78.800
▼ 6-1.37
#38동국제약78.740
▼ 6-1.91
#39롯데월드78.600
▲ 17+5.13
#40넷플릭스78.310
▼ 6-2.25
#41디스커버리77.900
▼ 6-1.72
#42다방77.890
▲ 17+5.11
#43뉴발란스77.250
▼ 7-1.94
#44유니클로77.190
▼ 6-1.82
#45배달의민족76.810
▲ 4+1.00
#46홈플러스76.800
▼ 5-1.29
#47셀트리온76.200
▼ 4-1.44
#48배스킨라빈스76.000
▲ 33+9.74
#49서울우유75.970
▲ 22+6.98
#50블랙야크75.820
▼ 6-1.82
#51빙그레75.440
▼ 12-3.92
#52동아제약75.420
▼ 10-2.78
#53넥센타이어75.120
▼ 3-1.18
#54다이소74.780
▼ 9-2.60
#55롯데리아74.630
▲ 5+1.82
#56남양유업74.450
▼ 10-2.72
#57하이트진로74.270
▼ 9-2.72
#58아디다스74.080
▼ 11-3.31
#59롯데시네마73.780
▼ 8-1.95
#60여기어때73.720
▼ 8-2.83
#61한국전력공사73.530
▼ 3-0.42
#62토스73.250
▼ 1-0.25
#63코스트코73.140
▲ 13+4.07
#6411번가73.040
▲ 19+5.57
#65사람인72.880
▼ 2-0.88
#66하이브72.800
▼ 9-2.56
#67나이키71.710
▼ 2-0.60
#68스파오71.610
▼ 1-0.67
#69세븐일레븐71.510
–+0.01
#70교촌치킨71.330
▼ 16-4.76
#71진에어71.010
▼ 9-2.83
#72도미노피자70.830
▼ 4-1.14
#73빽다방70.410
▲ 23+7.08
#74신세계백화점70.240
▼ 8-2.07
#75컴포즈커피69.590
▼ 3-0.91
#76예스2469.420
▲ 16+4.41
#77쏘카69.330
▼ 2-0.16
#78메가박스69.050
▲ 7+2.43
#79에버랜드69.040
▼ 2-0.54
#80메가커피68.930
▼ 10-3.30
#81교보문고68.380
▼ 7-2.30
#82영풍문고67.820
▲ 5+1.63
#83리쥬란67.640
▼ 1-0.34
#84옥션67.540
▲ 2+0.31
#85본죽67.370
▼ 7-2.08
#86에잇세컨즈67.130
▼ 7-2.42
#87하겐다즈66.970
▼ 3-0.88
#88내셔널지오그래픽66.360
▼ 15-4.80
#89디즈니플러스66.250
▼ 1+0.15
#90미샤66.210
▲ 17+4.82
#91롯데카드65.940
▼ 2-0.96
#92피자헛65.850
▲ 7+1.90
#93투썸플레이스65.790
▲ 2+1.08
#94코오롱스포츠65.640
–-0.48
#95달바65.510
▼ 4-1.63
#96노스페이스65.010
▼ 32-9.75
#97당근마켓64.480
▼ 4-1.61
#98알라딘62.470
▼ 8-2.30
#99트립닷컴62.240
▼ 2-0.99
#100bbq치킨59.010
▼ 2-0.23

Rank	Celebrity	Type	Score	Score change	7-day	Articles
1	삼성전자	Corporation	95.380	–-0.20		217
2